About PetSEO
PetSEO was founded in August 2008 by Deborah Moore, a professional website designer, copywriter, and search engine optimization specialist with a long-standing background in journalism and television commercial writing and production.
Deborah completed formal, advanced SEO training under Bruce Clay, widely recognized as the “Father of SEO”, through intensive coursework in Simi Valley, California. This training laid a strong technical and ethical foundation that continues to guide PetSEO’s work today.
Learn more about Bruce Clay
With more than 16 years of hands-on SEO experience, PetSEO has helped pet-focused websites improve visibility, attract qualified visitors, and compete effectively in Google search results. Many clients have worked with the agency for years — a reflection of both consistent results and long-term trust.
Specialized SEO for Pet Businesses
PetSEO works exclusively with pet-related businesses, including dog breeders, veterinarians, trainers, groomers, rescues, pet sitters, and animal-care professionals. This focus allows us to understand how pet owners search, what questions they ask, and what builds confidence when choosing a pet service provider.
Rather than applying generic SEO tactics, we tailor every strategy to the realities of the pet industry — where trust, transparency, and credibility matter as much as rankings.
Clear, Honest, Ethical SEO
SEO can feel overwhelming, especially when it’s filled with jargon or vague promises. At Pet SEO Services, we believe clients deserve clear explanations and practical recommendations, not confusion.
We take a straightforward, educational approach — explaining what we’re doing, why it matters, and how it helps your website perform better. You’ll never be pressured into unnecessary services or locked into long-term contracts.
Affordable SEO That Delivers Real Value
PetSEO was built on the belief that effective SEO should be accessible to small businesses, not reserved for large corporations with massive marketing budgets.
Our affordable SEO packages are designed to deliver meaningful improvements in one comprehensive service — without monthly retainers or inflated pricing.
Unfortunately, many businesses have been burned by SEO providers who overpromise, overcharge, and underdeliver. We take the opposite approach: realistic expectations, careful execution, and results that speak for themselves.
A Partner You Can Trust
We don’t chase trends or shortcuts. Our work is grounded in experience, best practices, and long-term sustainability — the same qualities Google looks for when evaluating trustworthy websites.
If you’re a pet business, breeder, or veterinary clinic looking for ethical, effective, and affordable SEO services from a real person who understands both search engines and the pet industry, PetSEO is here to help.
👉 Contact us today to request your free website visibility report.